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I thought the subscriptions started at 20 GBP | 33 USD | 31 AU | 33 CAD

The eBay Shop & Template subscription does start from £20 GBP | $33 USD | $31 AU | $33 CAD.

This is required to constantly deliver the content required to keep your eBay design live and dynamic.
You may see a higher subscription as new customers are given 1 month free bundled subscription which includes:

The other subscriptions are great tools to help you get the most from your eBay business; to help you even further you can save up to 30% by buying all the subscriptions together as a bundled package.

Visit the accounts page inside the Frooition software for more information.
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