Search Engine Optimisation.
The process of optimising content to appear better in search engines and therefore appear closer to the top of the search results for a specific keyword

Search Results Page
The page buyers go to after searching the eBay store for a product or when clicking a store category.

See HyperText Markup Language.
The standard code system that is used to organise the layout of a webpage or eBay listing. It contains different tags that are interpreted in different ways by the browser. For example a strong tag (<strong>content</ strong >) tells the browser to display the content as bold text.

Seller ID
A unique eBay Seller ID that is shown to all users when you sell or purchase an item or leave feedback. It is also your eBay login username.

Seller Info Tabs
The tabbed information areas at the bottom of a listing. Typically these contain information about the seller, shipping information, payment information and returns. This information is created by the seller in the Frooition software (eBay > Settings). Once the seller info content is written it will be the same for each listing generated from the Frooition software. The tabbed information areas at the bottom of a listing. Typically these contain information about the seller, shipping information, payment information and returns. This information is created by the seller in the Frooition software (eBay > Settings). Once the seller info content is written it will be the same for each listing generated from the Frooition software.

SEO
See Search Engine Optimisation.

Shop and Template Subscription
A monthly fee that allows Frooition to serve the store and listings to eBay. It covers the cost of bandwidth, hosting and ongoing maintenance of the Frooition Software.

Signature Storefront
A normal eBay storefront that has a Frooition Signature design applied to it.

SKU
See Stock Keeping Unit

Static Boxes
A promotion box that displays static HTML or images.

Stock Keeping Unit
A unique identifier for a particular product. Ideally you should use the manufacturer

Store Subscription
See Shop and Template Subscription.

Storefront
Your eBay store homepage. During the design process you will receive previews of your design applied to your storefront.

Storename
Your unique eBay Store identifier. E.g. http://stores.ebay.co.uk/MY_STORENAME

Strike Through Pricing
See Strike Thru Pricing

Strike Thru Pricing
Available on through markdown manager or listings with an RRP. EBay displays a was and now price with a strike through the was price. E.g. Was $100 Now $50.

Subscription Package
A value pack of all the eBay subscriptions available including:

Support & Maintenance
Frooition offer several levels of support. All active customers get the free level of support. Other packages include priority ticket response and credits for the Design Extras system.

Support Ticket
A help request ticket. Tickets go through to our support team where they are assessed and designated to the relevant departments. Tickets are answered in a fair queue system and all communication is logged to create a case history.